Digital product design services

Northell digital product design services help visualize even the most original ideas, transforming them into attractive compositions and amazing experiences. Our work is the final touch that results in a great influence on the success of your product.
Our team, employing the correct design tools, techniques, and a human-centered approach, creates products that our customers' users will like using.
1 Product discovery

The first stage of the digital product design process is dedicated to analyzing our client’s idea, studying its requirements and needs, as well as building a work plan for the project. At this stage, we are laying the main foundation for product development and the transformation of a conventional concept to a strong digital experience.

2 Prototyping

We start product prototyping with building a clear information architecture, product logic and easy navigation. Next, we create wireframes for all product parts and blocks. For us, the most important thing at this stage is to create a great user experience.

3 Interface creation

Our design team, at this stage, works on the visual part of the digital product. We create a design system, UI kit and brand book. We select brand colors and fonts. Also, our design team can fulfill any individual design request of the customer.

4 Testing

This step is devoted to automatic and manual testing of the product. Our testers identify bugs and inaccuracies. For usability testing, we use our in-house UX laboratory. Our team uses UX Eye Tracker, which allows for exploring user behavior during interaction with the product.

5 Maintenance

If any changes or upgrades are required, our design team swiftly addresses difficulties and guarantees that the digital product design adheres to all design standards and industry norms.

6 Delivery

After our team makes sure that the product works smoothly and without a single error, we hand over the finished product to the customer. Throughout the existence of the product, we support it and in case of any errors or bugs, we quickly respond to them.

Personalized Approach

1 Product discovery

The first stage of the digital product design process is dedicated to analyzing our client’s idea, studying its requirements and needs, as well as building a work plan for the project. At this stage, we are laying the main foundation for product development and the transformation of a conventional concept to a strong digital experience.

2 Prototyping

We start product prototyping with building a clear information architecture, product logic and easy navigation. Next, we create wireframes for all product parts and blocks. For us, the most important thing at this stage is to create a great user experience.

3 Interface creation

Our design team, at this stage, works on the visual part of the digital product. We create a design system, UI kit and brand book. We select brand colors and fonts. Also, our design team can fulfill any individual design request of the customer.

4 Testing

This step is devoted to automatic and manual testing of the product. Our testers identify bugs and inaccuracies. For usability testing, we use our in-house UX laboratory. Our team uses UX Eye Tracker, which allows for exploring user behavior during interaction with the product.

5 Maintenance

If any changes or upgrades are required, our design team swiftly addresses difficulties and guarantees that the digital product design adheres to all design standards and industry norms.

6 Delivery

After our team makes sure that the product works smoothly and without a single error, we hand over the finished product to the customer. Throughout the existence of the product, we support it and in case of any errors or bugs, we quickly respond to them.

Our Digital Product Design Key Points

  • Up-to-date design practices

    During the digital product design process, we follow modern design practices and standards. Our goal is to create a digital product design that will be in demand, create a strong user experience and attract as many users as possible.

  • User experience comes first

    With our digital product design services, you will get an outstanding user experience that will get users hooked on the product in seconds. We are focusing on creating a really strong user experience so that your product is not only in demand but also converting.

  • Detailed business analysis

    Our design team pays great attention to business analysis in order to create a digital product with a well-thought-out concept, competitiveness and a high level of user engagement. We use various types of analysis, from SWOT to in-depth product discovery.

  • High level of experience

    Most of our team members are middle and senior-level specialists with many years of experience in digital product design. Our company pays great attention to the professional growth of each employee. Therefore, be sure that only professionals will work on your project.

  • Rich industry expertise

    A wealth of experience and knowledge in different industry standards and norms allows us to create exceptional digital product designs for projects from any industry. Our team mainly focuses on FinTech, Healthcare, EdTech and Real Estate industries.

  • In-depth user research

    Thanks to detailed user research, we create such a digital design and, subsequently, a digital product that will meet the requirements of users, their needs and desires. Also, such a product will completely cover the pains of a specific audience and justify absolutely all expectations.

  • Our Awards

  • 5
    Logo2

  • 4,9
    Logo3
    25 reviews

  • Logo4
    Top 5

    Product Designers in Ukraine

  • Logo4
    Top 10

    Design Agencies

  • 4,8
    Logo
    25 reviews

  • 4,9
    Logo6
    Top

    Development & IT Companies Ukraine

  • Logo
    Top 20

    Product Designers and Developers

Why Choose Northell for The Digital Product Design?

  • Delivering scalable solutions

    We employ flexible design processes, user testing procedures, and a continuous design cycle to keep a digital product open to modifications and updates. Our team creates a scalable information architecture in order to make it easier and faster for our customers to develop and grow the product in the future.

  • On-time product delivery

    We finished 95% of our tasks on time. We are working hard to enhance this figure. We use the Agile methodology, namely sprints so that the design process is planned as much as possible and each stage is completed according to deadlines.

  • Contemporary approach

    A digital product or service is made up of its constituent elements, which include the tools and technology needed to create it. We employ just what is appropriate for your project to obtain the greatest outcomes for your target audience.

  • Transparent communication

    Honest, open and mutual communication is very important for our team. In order for our customers to always know at what stage of design their digital product is, we organize regular meetings and demo calls.

  • Dedicated full-time designers

    Northell will provide your project with full-time digital product designers who will work on your project and only on it. It is essential for us that all the ideas that our customers have are embodied. Therefore, our designers are not distracted by other work but are focused only on your project.

  • No hiring challenges

    Northell will match you with the ideal design team based on your request and requirements. You won't have to worry about any hiring and recruitment issues. We will do everything for you and in the best possible way.

Success stories of our clients

We are honored to work with many amazing companies and remarkable projects. Here are just a few examples of Northell solutions
View More
Launch
Marketplace

We developed a digital matchmaking platform that enables students and young professionals to be connected with companies in a fast, direct, and seamless manner.

Country: Belgium
Tool: Figma
Company Size: 10-50
SecureFlag
Education

Northell team redesigned, simplified and upgraded an advanced training platform for developers and DevOps engineers.

Country: UK
Tool: Figma
Tech Stack: Angular, React.js
Company Size: 50-100
Referrizer
Industry

Our team designed and developed the world's most advanced marketing automation platform.

Country: USA
Tool: Figma
Company Size: 150-200
E-Wish
E-commerce

Northell created a multifaceted marketplace that includes different services, e-commerce, apartment rent and taxi booking.

Country: USA
Tool: Figma
Company Size: 20-50
View More

Frequently Asked Questions

How much do digital product design services cost?

The price of digital product design services depends on many factors. Among them are the level and experience of the design team, the size and complexity of your project, the number of features in your product and their complexity, etc. 

If you do not want to waste a lot of money from your budget, before starting cooperation with the team, find out their rates. Because our staff is based in Eastern Europe, we can provide the most affordable digital product design services. The typical hourly rate will range between $30 and $60.

How long does digital design take?

The time you need to spend on digital product design is determined depending on the size and challenges of your project, the experience and efficiency of your design team, the amount of functionality and its complexity, etc. On average, digital product design will take the following time for various business sizes:

Product discovery:

Enterprises: 60-120 hours

Middle-size project: 30-60 hours

Small projects: 15-30 hours

UI/UX design:

Enterprises: 100-250 hours (UX), 200-300 hours (UI)

Middle-size project: 60-100 hours (UX), 55-110 hours (UI)

Small projects: 30-45 hours (UX), 25-50 (UI)

How can I keep track of the digital product design process?

Each digital design project on which our team works is managed by a project manager, who can be reached at any time. The project manager will be able to show you how your project is progressing and whether you like everything at each stage.

We are also always in favor of holding regular video meetings to discuss goals and accomplished work, collect feedback, and discuss all areas of the design project. Furthermore, you will have access to advanced work management solutions.

How do you assess the quality of a digital product design?

First, at Northell, we utilize UX Eye Tracker to evaluate user behavior during product interaction. Only 1% of design agencies employ this method. An eye tracker is a one-of-a-kind device that records a person’s gaze movement and helps establish where and how long the user is looking.

Second, we regularly test the design on actual users to verify that it is simple, logical, and clear.

Does my company need a design workshop?

Customers that already have validated product concepts or a big list of features they want to implement might benefit from discovery workshops or project scope.

Customers that have yet to validate their concepts might benefit from our design seminars. In such instances, the product design workshop is critical. It aids in avoiding the development of a generic product with no competitive advantage or the development of a product that addresses issues that do not exist.

Who will work on my digital product design project?

Before starting cooperation, we always communicate with the customer about their requirements, needs and expectations. We try to satisfy every request. Most often, for a digital product design project, we dedicate the following specialists:

  • PM (Project Manager)
  • UI designer
  • UX designer
  • Design team lead

What tools do you use for digital product design?

The Northell team is always keeping an eye on tech trends and cutting-edge technology. Therefore, we use the most modern and convenient tools in our work. Our designers mostly use Figma and Photoshop to create design projects. To communicate with customers and manage tasks, we use Jira, ClickUp and other communication and management tools.

Frequently Asked Questions

How much do digital product design services cost?

How much do digital product design services cost?

The price of digital product design services depends on many factors. Among them are the level and experience of the design team, the size and complexity of your project, the number of features in your product and their complexity, etc. 

If you do not want to waste a lot of money from your budget, before starting cooperation with the team, find out their rates. Because our staff is based in Eastern Europe, we can provide the most affordable digital product design services. The typical hourly rate will range between $30 and $60.

How long does digital design take?

How long does digital design take?

The time you need to spend on digital product design is determined depending on the size and challenges of your project, the experience and efficiency of your design team, the amount of functionality and its complexity, etc. On average, digital product design will take the following time for various business sizes:

Product discovery:

Enterprises: 60-120 hours

Middle-size project: 30-60 hours

Small projects: 15-30 hours

UI/UX design:

Enterprises: 100-250 hours (UX), 200-300 hours (UI)

Middle-size project: 60-100 hours (UX), 55-110 hours (UI)

Small projects: 30-45 hours (UX), 25-50 (UI)

How can I keep track of the digital product design process?

How can I keep track of the digital product design process?

Each digital design project on which our team works is managed by a project manager, who can be reached at any time. The project manager will be able to show you how your project is progressing and whether you like everything at each stage.

We are also always in favor of holding regular video meetings to discuss goals and accomplished work, collect feedback, and discuss all areas of the design project. Furthermore, you will have access to advanced work management solutions.

How do you assess the quality of a digital product design?

How do you assess the quality of a digital product design?

First, at Northell, we utilize UX Eye Tracker to evaluate user behavior during product interaction. Only 1% of design agencies employ this method. An eye tracker is a one-of-a-kind device that records a person’s gaze movement and helps establish where and how long the user is looking.

Second, we regularly test the design on actual users to verify that it is simple, logical, and clear.

Does my company need a design workshop?

Does my company need a design workshop?

Customers that already have validated product concepts or a big list of features they want to implement might benefit from discovery workshops or project scope.

Customers that have yet to validate their concepts might benefit from our design seminars. In such instances, the product design workshop is critical. It aids in avoiding the development of a generic product with no competitive advantage or the development of a product that addresses issues that do not exist.

Who will work on my digital product design project?

Who will work on my digital product design project?

Before starting cooperation, we always communicate with the customer about their requirements, needs and expectations. We try to satisfy every request. Most often, for a digital product design project, we dedicate the following specialists:

  • PM (Project Manager)
  • UI designer
  • UX designer
  • Design team lead
What tools do you use for digital product design?

What tools do you use for digital product design?

The Northell team is always keeping an eye on tech trends and cutting-edge technology. Therefore, we use the most modern and convenient tools in our work. Our designers mostly use Figma and Photoshop to create design projects. To communicate with customers and manage tasks, we use Jira, ClickUp and other communication and management tools.

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