Northell is launching its own UX Laboratory

We will analyze how people interact with your interface and uncover your product’s usability gaps

Eye Tracker

We, at Northell, use UX Eye Tracker that allows exploring user behavior during interaction with the product. Only 1% of companies use this method. An eye tracker is a unique tool that captures the movement of a person's gaze and helps get a record of where and for how long the user was looking.
User testing with an eye-tracking tool allows us to watch the live eye tracking stream provided during usability testing. It also provides us with a deeper understanding of behavioral patterns and allows our team to ask more relevant and personalized questions for fuller insights into the user's interaction.

Best-proven design patterns for higher conversion

Our in-house UX Lab will help create an attractive and exceptional design solution for any web product you have. Need to create a product that converts?


    Analyze reading patterns

    It helps determine what your users pay most attention to on your product page and what they ignore.

    Get your products safe zones

    With the help of an eye tracker you can find out what part of your web product is visible for users when the page is first loaded.

    Increase conversion rate

    Using an eye tracker you can make your website more popular, create a unique brand on the web and boost conversion.

    Our expertise

    From early-startups to world-class level

    Education

    Experience

    3 Large
    12 Medium
    2 Startups


    What can we do?

    Learning management system, education and training platforms, live video chats integration, E-learning Marketplace, E-learning platform.


    What have we done?

    Learning management system, Data analytics, Information portals, K-12 LMS, Learning experience platform


    FinTech

    Experience

    4 Large
    7 Medium
    2 Startups


    What can we do?

    Personal finance management,
    trading,
    e-wallets,
    complex banking software


    What have we done?

    Banking apps
    Financial analytics
    Custom self-service portals
    Personal wallets
    Currency exchanges
    Trading platforms
    Wealth management apps


    Healthcare

    Experience

    2 Large
    7 Medium
    3 Startups


    What can we do?

    Hospital management systems, Warehouse/supply chain management, Tender platforms, IoT software.


    What have we done?

    Medical logistics, Recertification and training portals, Data analytics, Information portals.


    Real Estate

    Experience

    3 Large
    11 Medium
    1 Startups


    What can we do?

    Apartment-listing aggregators, property value and investment estimators, and Apartment-finder apps, Online real estate auctions, hospitality management, payment system integration, booking engine implementation


    What have we done?

    Online home value estimation platforms
    Real estate investment platforms
    Apps for centralizing communication between buyers and sellers
    Apps for planning floor layouts and room design


    CRM

    Experience

    5 Large
    10 Medium
    2 Startups


    What can we do?

    Operational CRMs


    What have we done?

    Marketing/Sales CRM


    SaaS

    Experience

    4 Large
    9 Medium
    5 Startups


    What can we do?

    Accounting software
    Project management software
    Communication platforms
    HR/HRM solutions
    B2B/B2C solutions
    Cloud apps


    What have we done?

    Applicant tracking
    Recruiting
    Job board posting
    Talent management
    Payroll management
    People analytics
    Engagement management


    Marketplaces

    Experience

    3 Large
    12 Medium
    4 Startups


    What can we do?

    B2B Marketplace,
    B2C Marketplace,
    P2P Marketplace
    Matching Algorithms


    What have we done?

    Wholesale and warehouse online catalogs
    Crowdfunding platforms
    Service-based e-tailer platforms
    Online storefronts
    E-commerce
    M-commerce
    Subscription services
    Online marketplaces


    Social Networks

    Experience

    1 Large
    5 Medium
    3 Startups


    What can we do?

    Interaction and communication apps, content sharing, interest-based networking, Community platforms and discussion forums, Networks for consumer reviews, File sharing applications


    What have we done?

    Blogging and publishing platforms
    Interest-based networks
    Anonymous social networks
    Social networks for a particular target audience


    Best-proven design patterns for higher conversion

    Our in-house UX Lab will help create an attractive and exceptional design solution for any web product you have. Need to create a product that converts?


      Ready to start? We look forward to welcoming you!

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